9U05G IBM Campaign 9.x Administration

Overnet Education
A Segrate

1.100 
+IVA
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Informazione importanti

  • Corso
  • Segrate
  • Durata:
    2 Giorni
Descrizione

This course presents a comprehensive view of IBM Campaign's administrative and management tasks, including topics on IBM Campaign architecture, security, configuration, performance, and reports.

Informazione importanti
Sedi

Dove e quando

Inizio Luogo
Consultare
Segrate
Via Cassanese, 224, Palazzo Mantegna, Scala A, 20090, Milano, Italia
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Programma

Il centro presenta a continuazione il programma pensato per migliorare le tue competenze e permetterti di realizzare gli obiettivi stabiliti. Nel corso della formazione si alterneranno differenti moduli che ti permetteranno di acquisire le conoscenze sulle differenti tematiche proposte. Inscriviti per poter accedere alle seguenti materie.


  • How Campaign Works
  • IBM EMM Marketing Suite Architecture
  • IBM EMM Suite - Marketing View
  • Security Architecture
  • Storage Architecture
  • The IBM EMM Marketing Platform and its Functional Components
  • Centralized Configuration
  • Platform Configuration Properties
  • IBM Scheduler
  • Dashboards
  • Rebranding and User Interface Customization
  • Security
  • Security Overview
  • Security Roles
  • Users and Groups
  • Global Security Policy'
  • Permissions
  • Resolving Security Permissions
  • Database Security and Flowchart Access
  • Integration with Access Control Systems
  • Audience Levels
  • Customer Database Data Source
  • User Tables and Table Mapping
  • Contact and Response History Tables for Additional Audiences
  • Campaign Custom Attributes
  • Custom Offer Attributes
  • Offer Templates
  • Campaign Response Types
  • How Campaign Works - A Closer Look
  • Temp Tables
  • Logs
  • Flowchart Design for Performance
  • Additional Performance Configuration Parameters
  • Database Loader
  • In-Database Optimization
  • Server Administration and Operational Monitoring
  • Introduction to Campaign Reports
  • The Reporting Environment
  • The Reporting Model and Package
  • Customizing Reports

Dotazione:
Each participant will have a station set up with operating systems and software needed for the exercises.

Ulteriori informazioni

  • Describe the functional architecture of the IBM Marketing Platform and IBM Campaign
  • Configure components of the IBM Marketing Platform, including dashboards, and the Scheduler
  • Manage security for users and objects
  • Use a variety of techniques to monitor and improve the performance of an IBM Campaign installation
  • Configure IBM Campaign for data source access, set up audience levels, and create custom attributes
  • Define and describe the reporting architecture and supporting data structures, and be able to identify points of customization

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