Diploma in Digital MarketingStudying in Malta
Cosa impari in questo corso?
The Digital Marketing Institute’s panel of subject matter experts has specifically structured the curriculum to focus on current trends and best practices in Digital Marketing. As well as creating innovative strategies, you will also learn how to leverage these strategies to gain competitive advantage for both your business and career.
The Digital Marketing Institute is the global certification body for Digital Marketing education. Our syllabus defines the framework of knowledge, skill and competency required to meet the current and future demands of the Digital economy, and our practical, industry-driven qualifications are recognised as the international standard in Digital Marketing certification.
The Professional Diploma in Digital Marketing is also approved and credit rated by the European Qualifications Framework at Level 5.
Introduction to Digital Marketing
Search Engine Optimisation
Pay Per Click Marketing
Digital Display Advertising
Social Media Marketing
Planning Your Digital Marketing
Objectives & Outcomes
At the end of this course, you will understand the various channels and activities required to plan, implement and manage a comprehensive digital marketing plan for your business.
Our Professional Diploma in Digital Marketing will help you to:
Gain a clear understanding of the value of Digital Marketing and why it is a vital component of your overall marketing strategy
Plan, create and effectively manage Search, Social Media, Mobile and Email Marketing campaigns
Integrate your Digital Marketing plans into your overall marketing strategy
Drive new visitor traffic to your website while improving online conversion rates
Understand how Digital Marketing can help you grow your business, domestically and internationally
Identify various online applications and resources that can help build effective and profitable websites
Measure and analyse the visitor traffic to your website to continuously develop and improve your Digital Marketing efforts
Upon completion of the 10 modules of the Professional Diploma in Digital Marketing all students are required to take the computer-based exams which will assess their knowledge of the course.
The Professional Diploma in Digital Marketing is based on three formal exams measuring student’s knowledge and competency of the modules established within the formal diploma programme scheme.
Training by International DMI Expert Practitioners
Official DMI Courseware
Official DMI Exams