IBM Building Interactive Campaigns

Contenuti del corso

This course provides a thorough introduction to IBM Interact which is used to build interactive marketing campaigns. Topics covered in detail include configuring an interactive channel, building interactive flowcharts, and configuring strategies and treatment rules. Other topics include deployment, Interact learning models, and reporting.

If you are enrolling in a Self Paced Virtual Classroom or Web Based Training course, before you enroll, please review the Self-Paced Virtual Classes and Web-Based Training Classes on our Terms and Conditions page, as well as the system requirements, to ensure that your system meets the minimum requirements for this course.

http://www.ibm.com/training/terms

Contenuti dettagliati del corso

• Course Overview
• Introduction to IBM Interact
• Interactive Channels
• Interaction Points
• Events and Events Patterns
• Interactive Flowcharts
• Offers
• Treatment Rules
• Deployment

Optional lessons:

• Learning Models
• Environment
• Reports
• User Documentation and Help