Corso attualmente non disponibile
Innovation
Corso
A Mendrisio ()
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Descrizione
-
Tipologia
Corso
Corporate Strategy, Strategic Marketing
This course aims to expose students to the importance of linking creativity and innovation to strategy. It provides the tools and techniques that enable entry level managers to assist in the development, implementation and management of technology strategy and innovation at the business and corporate levels, in order to meet the competitive challenges of the knowledge-driven world economy.
Opinioni
Successi del Centro
Tutti i corsi devono essere aggiornati
La media delle valutazioni dev'essere superiore a 3,7
Più di 50 opinioni degli ultimi 12 mesi
8 anni del centro in Emagister.
Materie
- Innovazione
- Strategia di innovazione
- Innovazione dell'organizzazione
Programma
Course description
Today´s world is one of rapid change -technological, social, economic and political. Organisations, large or small, must respond to these changes in order to survive. The most successful organisations, however, are those which exploit and even create change. This course aims to expose students to the importance of linking creativity and innovation to strategy. It provides the tools and techniques that enable entry level managers to assist in the development, implementation and management of technology strategy and innovation at the business and corporate levels, in order to meet the competitive challenges of the knowledge-driven world economy.
Reference book
"Strategic Management of Technology and Innovation", 5 ed. 2008, by Robert Burgelman, Clayton Christensen, Steven Wheelwright. (Amazon)
Grading
50% team project and 50% individual final exam.
Enrollment required. Limited number of participants.
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Innovation