Corso attualmente non disponibile
Italian Entrepreneurship & Innovation
Scuola di specializzazione
A Roma ()
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Descrizione
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Tipologia
Scuola di specializzazione
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Ore di lezione
42h
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Durata
3 Mesi
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Crediti
6
This course is designed to lead the student to understand the nature of entrepreneurship process and the link between art and science. The aim is to understand theory and practice of new venture creation and management, by bringing students in direct contact with the companies representing the MADE IN ITALY BRAND.
Profilo del corso
Upon successful completion of this course, students will:
1 - understand the process of creating a new venture and the link between art and science
2 - recognize and evaluate entrepreneurial opportunities
3 - understand the strategic pillars of the Italian Made in Italy
4 - understand how technology, creativity and innovation interlink in the entrepreneurial process
5 - understand issues of brand management and impact of social media in a new venture creation
This course can suit a variety of interests, especially if you are looking for new business ideas, and you want to understand more about the life cycle of a new venture, innovative product design and how to bring your business to success. A fundamental part of this certificate is to conduct tours in leading
Italian companies and meet their founders, managers and decision makers.
Min. 5.5.IELTS/69TOEFL is appreciated, but not mandatory
1.Discount up to 40% if take 2 or 3 other courses of the Academy.
2. This course requires 42 contact hours. It can be completed in short intensive formats of 2-4 weeks or in a 3-month term, combined with city and culture tours, languages and other courses.
3.A fundamental part of this certificate is to conduct tours in leading Italian companies and meet their founders, managers and decision makers.
Opinioni
Materie
- New venture creation and management
- Made in Itay Branding
Professori
ANDREA FEBBRAIO
Professore
is Co-founder and Europe VP Sales for Ebuzzing, a European leading company for online video advertising, and has built a reputation as a successful entrepreneur in the digital advertising field. Author, speaker and professor he has a ten years experience within online adv agencies. In 2007 he founded Promodigital, a company which in a very short time became a leader in the Italian market for buzz marketing and in 2010 was bought by the French group Wikio. Forerunner of events like viral and online advertising videos, Andrea has written two best sellers, “Viral Video” and “Buzz Marketing into S
Programma
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Italian Entrepreneurship & Innovation