This is an intensive course of high specialization, especially intended for young fashion designers in possession of a post-diploma title or with only little experience in the job world. Its fundamental objective is to complete the preparation of the stylist, showing him/her how to plan, to produce and to introduce a fashion collection in a professional and convincing way. The Designer will be able to communicate his/her idea of the collection and to make it individual and recognizable, in order to create his/her own Brand Image.
The didactic lessons are held by qualified teachers, who are also professionals with long and documented experience in the world of the fashion. The project includes a public event where every student will show his/her own collection and, if the collection will be considered of high quality by a composite jury, it will participate at the Polimoda fashion show.
Contents:
Fashion concept
Fashion tendencies investigation
Consumer profile
Methods and structures of a collection
Progresses of production
Brand Identity
Image communication: packaging, logo, catalogues, etc.
Show room, boutiques
How to start your commercial activity
Laboratory pattern and sewing
PowerPoint, Photo Shop
Visits to expositions, fairs, museums, firms of the sector