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MASTER FULL TIME International Master Luxury Management
Master
A Milano ()
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Descrizione
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Tipologia
Master
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Durata
9 Mesi
Luxury goods, fashion and lifestyle represent one of the most important areas of italian excellence. Our international Master in Luxury Management provides students with knowledge and capabilities required by firms in the luxury industry.
Profilo del corso
Objectives:
•train students with a multidisciplinary foundation by bringing together creativity with the ability to interpret and foresee business trends
•provide students opportunities to learn from experience of professionals working in the luxury good sector as well as develop future networks in the luxury good market
•provide pactical applications of the concepts learned in class through project work, on-site visit and educational tours
Opinioni
Materie
- Luxury goods market
- New consumers of luxury goods
- Luxury goods industry
- Fashion
- Trends in the markets for luxury goods
- Marketing of luxury goods
- Communication
- Commercial policies
- Management of luxury retail stores
- E-commerce for luxury goods
Professori
Team Docente Business School Sole 24 Ore
Direttore
Programma
- Made in Italy: yesterday, today and tomorrow
- Luxury goods market: from products to global markets
- New consumers of luxury goods
- The fashion and luxury goods industry
- Emerging trends in the markets for luxury goods
- Marketing of luxury goods
- Communication and events
- Commercial policies and management of luxury retail stores
- E-commerce for luxury goods
- the FAR Textile Studio Museum in Como
- Kartell Museum
- Damiani Factory in Valenza
- Bottega Veneta Atelier in Montebello Vicentino
- Hotel Cipriani in Venice
- Ferrari Museum and Factory in Maranello
- Eataly the Italian food excellence in Milan
- T'a Milano
The Master has its own blog which will be managed directly by participants with the direct supervision of the coordinator: in this way, students will be able to master an important aspect of digital Communication. The blog represents a daily window on all activities experienced during the classroom months, such as meetings, testimonials, visits, events, and so on.luxurymanagement24.wordpress.com
STUDY TOUR
Participants will spend some days in Florence to visit Gucci Factory and Museum, Ferragamo Museum, The Uffizi Gallery, The Mall and other important luxury brands of Made in Italy.
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
MASTER FULL TIME International Master Luxury Management