Specialised Master in Marketing & Communication

ESCP Europe
A Torino

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Informazione importanti

  • Master
  • Torino
  • Durata:
    12 Mesi
Descrizione

Since September 2008, the Specialised Master in Marketing and Communication is also offered on the ESCP Europe Madrid Campus to train a new generation of managers at the cutting edge of the marketing and communication field for the Spanish-speaking world.

Informazione importanti
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Dove e quando

Inizio Luogo
Consultare
Torino
Corso Unione Sovietica, 218 bis, 10134, Torino, Italia
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Domande più frequenti

· A chi è diretto?

Students from this ESCP Europe Specialized Master in Marketing & Communication come from various countries and have different backgrounds: engineers, students of literature and law, etc.

· Requisiti

Approved Master's degree A Bachelor degree with a minimum of three-years professional experience A Bachelor degree without professional experience (less than 30% admitted) Successful entrance examination and selection interviews Fluency in English and national language of respective campus required

Cosa impari in questo corso?

Marketing digitale
Internet marketing manager
E-commerce
Web marketing
Posizionamento
Assistente alla comunicazione
Comunicazione e marketing
Editoria
Media management
Mass media

Programma

PROGRAMMA
  • Brand Management
  • Marketing Performance
  • Strategic Marketing Simulation Game
  • International Marketing (in English)
  • Service Marketing
  • CRM (Customer Relationship Management)
  • Communication, Sales Promotion and Direct Marketing
  • Public Relations, Corporate and Financial Communication
  • Advertising creation

Ulteriori informazioni

INTERNSHIP

Students have to do an internship for a minimum of 4 months in order to graduate (however the average length of internships is 6 months). Although the salary offered can vary, most students get paid between €400 and €1,800 per month during their internships.

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