Specialised Master in Media

ESCP Europe
A Torino

IVA inc.
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Informazione importanti

  • Master
  • Torino
  • Durata:
    12 Mesi

The Specialised Master in Media Management has been their launch pad to success in this fascinating, but fragile industry. Today, its graduates make up a powerful network that continues to strengthen the programme and add to its creative energy.”

This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree.

Informazione importanti

Dove e quando

Inizio Luogo
Corso Unione Sovietica, 218 bis, 10134, Torino, Italia
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Domande più frequenti

· Quali sono gli obiettivi del corso?

The programme’s objective is to prepare students for a career in the media professions in the fields of applied media management, information management, journalism, film/television production, or on-line/off-line multimedia production.

· A chi è diretto?

Participants are engineers, doctors, pharmacists, lawyers, economists, etc. Average age: 25 years

· Requisiti

Approved Master's degree A Bachelor degree with a minimum of three-years professional experience A Bachelor degree without professional experience (less than 30% admitted) Successful entrance examination and selection interviews Fluency in English and national language of respective campus required

Cosa impari in questo corso?

Strategie di comunicazione
Journalistic Techniques
Fundamentals of the Movie Business
Press review
Introduction to Marketing
Introduction to Corporate finance
Gestione di eventi
Relazioni istituzionali
Comunicazione aziendale



  • Journalistic Techniques
  • Media Management Principles
  • Applied Management
  • Television and new media management
  • Fundamentals of the Movie Business
  • Film production & distribution
  • Seminars
  • Journalistic Techniques
  • Reportage methods
  • Documentary films
  • Newspaper : Conception and Creation
  • Press review
  • Media management principles
  • Introduction to Marketing
  • Introduction to Corporate finance
  • Introduction to Author’s Rights
  • Introduction to Management
  • Introduction to Business Strategy
  • Introduction to Accountancy
  • Applied Management
  • Introduction to Media Marketing
  • Financial Analysis of Media Companies
  • Publishing and Financial Management
  • Introduction to Media management
  • Case Study: the "ELLE" magazine
  • Television and new media management
  • Fundamentals of fiction TV production
  • Economics of commercial television
  • Theory of new media & new communication channels
  • Fundamentals of the Movie Business
  • Economic approach of the film industry
  • Scriptwriting
  • Picture analysis
  • The DVD industry : operations and challenges
  • Private financing of cinema
  • Film production & distribution
  • International programmes market / Distribution
  • US/French Production systems
  • Film production : from Day 1 of shooting to Distribution
  • Film production : from writing to shooting a film
  • Film Industry : Innovation, distribution and promotion
  • Hosting/Meetings with professionals
  • Seminars
  • Hosting and scheduling/Meetings with professionals
  • Entrepreneurship
  • Lobbying Strategies and Medias
  • M & A in the Media Sector

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