Quality Seal Emagister EMAGISTER CUM LAUDE

Horticultural Management

ADL - Academy for Distance Learning
Distancia
  • ADL - Academy for Distance Learning

£ 340 - (387 )
+IVA

I simply wished to tell you that I was exceptionally eager to see all my course material in the post today. I am genuinely inspired by how rapidly and effectively my application was managed. I am truly satisfied to set out on something that ...

L'OPINIONE DI Emma Cooper

Informazioni importanti

  • Vocational qualification
  • A distanza
  • Quando:
    Flessible
Descrizione

Do you love plants? Start your progression into the Horticultural world with ADL!

Understand marketing in the horticultural industry. In any business, including horticulture, success depends upon good marketing of your product. This subject covers the theoretical and practical importance of marketing in the horticultural industry, including topics such as advertising, promotions, signs, customer relations, pricing strategy, labeling, transport, product presentation, and more.

Ask for more information through Emagister's website and an assessor will contact you shortly!

Informazioni importanti
Quali sono gli obiettivi della formazione?

Explain different components of the marketing process which may be used in the horticultural industry.
Explain different marketing methods for horticultural products and services.
Explain the role of customer service in horticultural marketing.
Conduct market research into a product or service in the horticultural industry.
Develop an advertising program for an horticultural enterprise.
Develop an appropriate marketing strategy for a given horticultural situation.

Sedi

Dove e quando

Inizio Luogo
Flessible
Distance Learning

Opinioni

E
Emma Cooper
03/12/2016
Il meglio I simply wished to tell you that I was exceptionally eager to see all my course material in the post today. I am genuinely inspired by how rapidly and effectively my application was managed. I am truly satisfied to set out on something that will upgrade my CV and ideally my employment prospects.

Da migliorare Everything OK.

Corso realizzato: Dicembre 2016 | Consiglieresti questo centro?
J
Joanne
14/12/2016
Il meglio This is a helpful capability for my future professional advancement.

Da migliorare Nothing bad.

Corso realizzato: Dicembre 2016 | Consiglieresti questo centro?
P
Paula R.
15/04/2015
Il meglio I gained heaps of new things about plants and how to nurture them, and I have picked up a great deal of certainty to give things a shot.

Da migliorare Nothing.

Corso realizzato: Aprile 2015 | Consiglieresti questo centro?

Cosa impari in questo corso?

Management
Presentation
Market
Customer Service
Horticulture
Design
Marketing
Market Research
Packaging
Advertising
Industry
IT Management
Skills and Training
Garden Design

Programma

Lesson Structure: Horticultural Marketing BHT304

There are 7 lessons:

Introduction to Horticultural Marketing
Horticultural Marketing Processes
Horticultural Marketing Methods
Customer Service
Horticultural Marketing Research
Developing an Advertising Program
Developing a Horticultural Marketing Strategy


This course is taught by:

  • Katie Freeth
BSc. (Hons) Horticulture, (University of Bath); RHS General Examination; FI Hort; MIfpra.

An experienced and professional horticulturist with extensive management skills gained internationally; experienced in landscape management, staff supervision and management, written and oral communication, horticultural knowledge and application, supported by organisational and administrative skills and attention to detail.

  • Susan Stephenson
BSc in Applied Plant Biology (Botany) Univ. London 1983.
City and guilds: Garden Centre Management, Management and Interior Decor (1984)
Management qualifications in training with retail store. Diploma in Hort level 2 (RHS General) Distinction.

Susan Stephenson is a passionate and experienced horticulturist and garden designer. She has authored three books, lectures at 2 Further and Higher Education Colleges, teaching people of all ages and backgrounds about the wonders of plants and garden design, and tutors many students by correspondence from all over the world.


Ulteriori informazioni

Horticulture, Mass Flower Production, Gardening
ASIQUAL