Social Media in the WorkplaceRapid Skillz
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- Short course
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The Contents of this course consists of 12 Modules:- Module One: Getting Started. Module Two: What is Social Media? -Online Communities. User Created Content. Information Sharing. Communication Tools. Case Study. Review Questions. Module Three: Defining Your Social Media Policy (I) -It Should be a Living Document. Choosing an Information Officer. What Can and Cannot Be Shared. Legal and Ethic Specifications. Case Study. Review Questions. Module Four: Defining Your Social Media Policy (II) -New Hire Orientation. Let Common Sense Guide You. Nothing Offensive. Rules on Soliciting and Personal Posts. Case Study. Review Questions. Module Five: Creating a Living Document -What is a Living Document? How Often is it Revised? Who Will Be in Charge? Change Management. Case Study. Review Questions. Module Six: Keeping an Eye on Security -Password Rules, Needs Constant Monitoring, Keeping Information Confidential, Protecting Intellectual Property, Case Study, Review Questions. Module Seven: Rules to Follow When Posting (I) -Always Show Respect. Stop and Think Before You Post. Always Be Honest. Never Discredit or Talk Ill of Competitors. Case Study. Review Questions. Module Eight: Rules to Follow When Posting (II) -Be Transparent. Act Like You Would in Real Life. Grammar and Spelling Still Counts. Never Post When You are Angry. Case Study. Review Questions. Module Nine: Benefits of Social Media -From Audience to Author, Builds Customer Loyalty, Speed and Flexibility in Communication, Two Way Communications, Case Study, Review Questions. Module Ten: The Pitfalls of Social Media -Bullying. Group Think. Trolling. Remember, It is Out There Forever. Case Study. Review Questions. Module Eleven: Listen to Your Customers -They Provide Great Feedback. It Makes Them Happy. Improves Your Brand. Improves Product Development. Case Study. Review Questions. Module Twelve: Wrapping Up -Words from the Wise.
This Course is Made for the Students and they learn the Content in PDF and Powerpoint Slides Format. Activities like Pre Assignment, Action Plan, Evaluation Form etc. Offers frameworks for understanding key topics in Social Media. Focuses on explanations of concepts, phenomena, and theories.