Corso attualmente non disponibile
Event Management
Corso
A Mendrisio ()
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Descrizione
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Tipologia
Corso
Descrizione The business of event management plays a key role in tourism, in sports, culture, and in business. In this course, students will get acquainted with the main strategies used when planning and managing events, learn about the key roles of stakeholders in events, risk assessment and feasibility models in addition to event resourcing and organisational approaches in order to manage successful events. Students will work on creating an event concept and developing an implementation plan for a major business and leisure destination.
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8 anni del centro in Emagister.
Programma
The business of event management plays a key role in tourism, in sports, culture, and in business. In this course, students will get acquainted with the main strategies used when planning and managing events, learn about the key roles of stakeholders in events, risk assessment and feasibility models in addition to event resourcing and organisational approaches in order to manage successful events. Students will work on creating an event concept and developing an implementation plan for a major business and leisure destination.
Textbook
Bowdin, G. et al. (2010). Events Management. London: Routledge.
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Event Management