Master in media management
Master
A Mendrisio (Svizzera)
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Descrizione
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Tipologia
Master
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Luogo
Mendrisio (Svizzera)
The Master of Science in Media Management is offered by the Faculty of Communication Sciences at USI in Lugano.
The full programme consists of 120 ECTS and lasts 2 years. This Master gives the chance to study fundamental aspects how media companies operate and to deepen the understanding of the managerial activities of such companies (economical structures, politics of the field, research, creation and building of products and services, legal management, etc,). The study programme involves also an analysis of the production and diffusion processes of editorial content of different kinds: newspapers, books, TV and radio programs, films, online contents.
Sedi e date
Luogo
Inizio del corso
Inizio del corso
Opinioni
Successi del Centro
Tutti i corsi devono essere aggiornati
La media delle valutazioni dev'essere superiore a 3,7
Più di 50 opinioni degli ultimi 12 mesi
8 anni del centro in Emagister.
Materie
- Management
- Media management
Programma
Media Economics and Policy
3
History of Media Management
3
The Network Society
3
Orthodox and Critical Perspectives in Marketing
6
Advertising
3
Social Media Management
3
Newsroom Management and Economics of Journalism
3
Swiss Media System
3
Accounting
Second Semester
ECTSStrategies and Markets of Digital Media
Film Economics and Management
Broadcasting Management
Digital Publishing
Digital Archives
Argumentation in the Media
International Strategic Management
Media Regulation and Copyright
Third Semester
ECTSElective courses
30Fourth Semester
Capstone Work
Internship
12Thesis
18TOTAL ECTS
120Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Master in media management