Specialised Master® in Media Management

Master

A Paris (Francia)

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Descrizione

  • Tipologia

    Master

  • Luogo

    Paris (Francia)

  • Durata

    12 Mesi

  • Inizio

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The ESCP Europe Masters are professional-oriented programmes in specific management areas designed for postgraduates with a clear career goal and lead to a specialisation or double skill in response to corporate demand for highly qualified managers.

This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree.

The curriculum comprises six months of full-time coursework including an international seminar, followed by a company placement lasting at least four months and the completion of a professional thesis to be remitted at the end of the programme.

Courses are taught in English and the national language of our respective campuses.

Sedi e date

Luogo

Inizio del corso

Paris (Francia)
Visualizza mappa
3, rue Armand Moisant, 75015

Inizio del corso

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Profilo del corso

Academic background: Business: 34% Political sciences: 19% Law: 15% Fine Arts, Literature and Philosophy: 11% Humanities and Social sciences: 11% Culture: 7% Engineering: 3% 19% international students 67% women, 33% men

Holders of a first Master's degree. Holders of a Bachelor degree (240 ECTS) : with a minimum of 3 years professional experience Holders of a Bachelor degree (240 ECTS) without professional experience (less than 30% admitted)

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Materie

  • Branding
  • e-Business
  • Media management
  • Relazioni istituzionali
  • TV
  • Management
  • Gestione di eventi
  • Strategie di comunicazione
  • Comunicazione aziendale
  • New media
  • Semiologia
  • Journalistic Techniques
  • Fundamentals of the Movie Business
  • Press review
  • Introduction to Marketing
  • Introduction to Corporate finance
  • Tv management

Programma

The courses address both theory and real-life applications. They are taught by full-time ESCP Europe Faculty and successful professionals. Are also included numerous meetings with professionals in this sector and alumni of the programme.

The courses are divided in four main groups:

  • Applied Management
  • Media Management Principles
  • Television and New Media Management
  • Fundamentals of the Movie Business
  • Film Production and Distribution
  • Innovation and entrepreneurship
  • Seminars
  • Specialised Courses

Applied Management

  • Introduction to Marketing
  • Introduction to Author’s Rights
  • Introduction to Accountancy
  • Introduction to Management
  • Introduction to Business Strategy

Media Management Principles

  • Financial Analysis of Media Companies
  • European Media management
  • Private financing of cinema

Television and New Media Management

  • Private TV management
  • New Medias: Content and Technical Aspects

Fundamentals of the Movie Business

  • Scriptwriting
  • Semiology (Images and texts)

Film Production and Distribution

  • International programmes market/Distribution
  • Film production: from Day 1 of shooting to Distribution
  • US/European Production systems
  • Film Making

Innovation and entrepreneurship

  • Entrepreneurship
  • Film Industry: Innovation, distribution and promotion
  • Creativity Management

Seminars

  • Interviews and Mediatraining
  • Press reviews and Interviews

Specialised Courses

  • EPM
  • Print media option
  • Radio option
  • TV Production
  • M & A in the Media Sector
  • Marketing and Social Media
  • Médiamonde Seminar

International seminar

The aim of this study trip is to allow students to compare French practices with those in another culture, to meet professionals in the field abroad or attend lectures.

Upon their return, students create a common work such as a magazine entitled “Media Monde”, a compilation of articles, illustrations, and “travel journal” entries.

Ulteriori informazioni

The fees for the academic year 2018/2019 are set at 14,800€ (including costs of the international seminar - transport & accommodation - and the reference books). The fees are invoiced either: in one instalment at the beginning of the academic year ESCP Europe also offers the direct debit option: in that case 6 monthly instalments will be paid from November to April. Applicants who are offered a place must confirm their acceptance and pay a non-refundable deposit of 2,000€ for tuition fees.

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Specialised Master® in Media Management

Prezzo da consultare