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ISMM - Diploma in Sales & Marketing

ITonlinelearning
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£ 1.200

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Tipologia Corso
Metodologia Online
Durata 1 Year
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  • Online
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Descrizione

To achieve the ISMM Level 3 Diploma in Sales and Marketing, you will need to accrue a combination of ISMM units. There are 4 mandatory units that need to be completed and units can then be added according to your choice of courses.

Mandatory units:

• U201 - Understanding laws and ethics of selling – 3 credits
• U301 - Preparing and delivering a sales presentation – 5 credits
• U302 - Handling objections, negotiating and closing sales – 6 credits
• U303 - Understanding influences on buyer behaviour – 3 credits

Upon completion of these units, you will have earned 17 QCF credits. These will count towards the 37 credits needed to obtain the ISMM Diploma in Sales & Marketing.

The optional units that may be studied after your mandatory units are completed are as follows:

Optional units:

• ISMM U304 - Understanding Customer Segmentation & Profiling – 4 credits
• ISMM U305 - Understanding Sales & Marketing in Organisations – 4 credits
• ISMM U306 - Using Marketing Information for Sales – 5 credits
• ISMM U307 - Time & Territory Management – 6 credits
• ISMM U308 - Planning for Professional Development – 2 credits
• ISMM U309 - Prospecting for New Business – 4 credits
• ISMM U310 - Sales Pipeline Management – 6 credits

Completion of your optional units should add 20 extra credits, to arrive at a minimum total of 37 QCF credits to earn your diploma.

Informazioni importanti
Quali sono gli obiettivi della formazione?

• Sales Representative
• Sales Analyst
• Marketing Representative
• Head of Marketing
• Marketing Manager
• Sales Consultant
• Marketing Analyst

Requisiti: There are no formal requirements to study the ISMM Diploma in Sales & Marketing course, but you need to be working in a sales environment.

Strutture (1)
Dove e quando
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Online
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Luogo
Online

Cosa impari in questo corso?

Presentation
Sales Presentation
Ethics
Marketing
Sales
Buyer Behaviour
Planning
Sales Training
Sales and marketing
Sales Marketing

Programma

Curriculum for the ISMM Diploma in Sales & Marketing course:

ISMM U201 - Understanding Ethics & Laws of Selling

Learn about the ethical and legal requirements of selling and the consequences for organisations, customers and individuals of being non-compliant.

ISMM U301 - Preparing & Delivering a Sales Presentation

This unit teaches how to prepare and present a sales presentation and how to evaluate your performance when it is complete.

ISMM U302 - Handling Objections, Negotiating & Closing Sales

Learn how to handle and overcome sales objections and how to negotiate in order to close a sale.

ISMM U303 - Understanding Influences on Buyer Behaviour

This unit focuses on responses to members of the decision-making unit in both consumer markets and organisational markets.

ISMM U304 - Understanding Customer Segmentation & Profiling

Learn how to utilise customer segmentation and profiling activities in order to understand customer groups.

ISMM U305 - Understanding Sales & Marketing in Organisations

Gain a good understanding of the different factors that can cause conflict between sales and marketing departments.

ISMM U306 - Using Marketing Information for Sales

Gain the skills and knowledge needed to find and analyse information that will help with the understanding of markets that are sold into.

ISMM U307 - Time & Territory Management

This unit focusses on managing your time effectively and placing sales calls to meet your sales objectives according to a sales call plan.

ISMM U308 - Planning for Professional Development

Learn how to manage your own personal growth and professional development towards career progression.

ISMM U309 - Prospecting for New Business

Gain the ability to source sales leads and schedule an appointment with a decision-maker.

ISMM U310 - Sales Pipeline Management

Learn to manage the sales cycle proactively in order to convert potential customers into actual customers.

Ulteriori informazioni

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