Corso attualmente non disponibile
Communication law
Corso
A Mendrisio ()
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Descrizione
-
Tipologia
Corso
Modalities:
Four modules (see below) of 1,5 ECTS are offered; two of them has to to be taken.
Three Modules:
The press and broadcasting law
The protection of privacy and reputation
The marketing law
The intellectual property
Opinioni
Successi del Centro
Tutti i corsi devono essere aggiornati
La media delle valutazioni dev'essere superiore a 3,7
Più di 50 opinioni degli ultimi 12 mesi
8 anni del centro in Emagister.
Materie
- Diritto della comunicazione
- Diritto nel marketing
Programma
Modalities:
Four modules (see below) of 1,5 ECTS are offered; two of them has to to be taken.
Description:
The press and broadcasting law module will deal with freedom of the press, pluralism and media concentration, rights and obligations of journalists, editorial secrecy, interviews, and the status of broadcasting.
The protection of privacy and reputation module will deal with information duties (in particular ad hoc publicity), personality rights (in particular the right to one’s own image, consent and newsworthiness), defamation and calumny, remedies against privacy infringements (in particular the right of reply), attacks in media and on social networks, unloyal and untrustworthy behavior of the employee (in particular surveillance).
The marketing law module will deal with advertising (in particular comparative advertising and aggressive marketing), intrusive techniques (in particular spamming), radio and tv commercials, unfair competition, customers profiling and data mining, sponsoring.
The intellectual property module will deal with copyright, trade mark (and domain names) and patents.
Grading
Final exam 100%
Textbook
No textbook
Bibliography
• Jacques de Werra et Philippe Gilliéron (éd.), Commentaire romand Propriété intellectuelle, Bâle 2013
• Barrelet D./ Werly S. (2011), Droit suisse de la communication, Berne
• Benohr I. (2013), EU consumer law and human rights, Oxford
• Castendyk O., Dommering E. and Scheuer A. (2008), European Media Law, Kluwer (NL )
• David L. / Jacobs R. , Schweizerisches Wettbewerbsrecht, Bern 2012
• Dessemontet O., (2012), Intellectual Property Law in Switzerland, Bern
• Dreier Th. (ed.) (2006), Concise European copyright law, Alphen aan den Rijn
• Henning-Bodewig F. (2006), Unfair competition law : European Union and member states, The Hague.
• Hilty R., (2010), Urheberrecht, Bern
• Masmejan D./Cottier B./Capt N. (2014), Commentaire de la loi sur la radio et la télévision, Berne.
• Nebbia P./Askham T. (2004), EU Consumer Law, Richmond (UK)
• Nobel P. /Weber R. (2007), Medienrecht, Bern
• Nobel P., (2009) Unternehmenskommunikation, Zürich
• Studer P., Mayr von Baldegg R. (2011), Medienrecht für die Praxis, Zürich
• Weatherill S. (2005), EU consumer law and policy, Cheltenham
• Weber R. (2008), Rundfunkrecht, Zürich
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Communication law