International Business - Fontys University

The programme
IB is a wide-ranging business-based study programme covering all the departments of a company: from general management to human resources and from marketing to finance. The study programme aims to prepare you for a management position within an international business environment.
During the course of the programme, you will consider all aspects of international business. In particular, you will learn skills that are highly relevant to today’s workplace.
Market research and preparing a market entry decision.
Management of multiple project types.
Thinking critically about the challenges that face companies and elaborating possible solutions.
Drawing up business plans.
Working in a diverse and multicultural environment.
Dealing with processes of change.
Following graduation, you will be qualified to head up a company, manage one of its many departments or start up your own business.

Eindhoven The study programme International Business at Fontys Eindhoven follows a more traditional approach to the study programme offered in Venlo. In Eindhoven, subjects are graded in the form of assignments and examinations. In addition, in each period, students working in teams of 4-5 are required to complete a project. These projects relate to the subjects taught during the period in question.
Topics
Projects / Business Environment / Business Domains / Business Research / Business Communication / Personal Leadership / Projects / Business Environment / Business Domains / Business Research / Business Communication / Personal Leadership / Professional Behaviour / Graduation project

Venlo The study programme International Business taught at Fontys Venlo differs from other IB study programmes in that Venlo employs a Project Based Learning approach. Each semester is built up around a single major project, backed up by a series of modules aimed at building your skills and knowledge. There is also more space to learn languages in this curriculum.

Year 1
Topics: Project, Investigate your market / Marketing analysis / Business research / Organisations and people / Effective communication / Additional language I (Dutch or Spanish) / Personal and professional development / Project: Investigate your market / Accounting & Finance / Operations & Supply Chain / Organisations and people / Effective communication / Additional language II (Dutch or Spanish) / Personal and professional development

Year 2
Topics: Project, Develop your business / Project, StartUp Factory / Business Intelligence / Effective communication skills / Additional language (Dutch or Spanish) / Personal and professional development / Project, Drive your business / Project, StartUp Factory / Business Intelligence

Year 3
Topics: Internship / Minor e.g. study abroad

Year 4
Topics: Project, Strategic review of a company / Business research / Specialisation course (choose from 1. Human Resource Management 2. Consumer Behaviour 3. Supply Chain Management 4. Management and Control 5. Business Psychology 6. Business Ethics
Internship + Bachelor thesis

Career prospects
As an International Business graduate you have excellent opportunities in internationally operating companies. These can either be multinationals or international companies in any exciting place in the world. The programme has a broad scope, which offers you a wide range of professional perspectives. Possible jobs: Business and Management / International Marketing / Export Marketing / Procurement / International Account Management / Sales / International Project Management / Global Product Management / Operations Management
Yet, the IB programme also prepares you to set up your own business. So as an IB graduate you have a wide range of possibilities!