Corso attualmente non disponibile
Investor Relations
Corso
A Mendrisio ()
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Descrizione
-
Tipologia
Corso
The purpose of this course is to help students understand how and why investor relations are an important part of the corporate communication mix. The course discusses the current capital marketplace; the main theories and concepts of investor relations; as well as its particular methodologies, practices and tools.
Profilo del corso
Pre-requisites: Corporate Identity and Image and Essentials of Finance
Opinioni
Successi del Centro
Tutti i corsi devono essere aggiornati
La media delle valutazioni dev'essere superiore a 3,7
Più di 50 opinioni degli ultimi 12 mesi
8 anni del centro in Emagister.
Materie
- Investimenti
- Finanza
Programma
Course description
The purpose of this course is to help students understand how and why investor relations are an important part of the corporate communication mix. The course discusses the current capital marketplace; the main theories and concepts of investor relations; as well as its particular methodologies, practices and tools.
In a marked group exercise, students will analyze a communication challenge and will learn to develop implementation strategies and solutions. There is also a marked financial writing exercise.
Students will become familiar with the fundamentals, contents, target groups, instruments and legal framework of investor relations. They will learn the communication needs of the corporate lifecycle, both in continuing investor relations (financial calendar work) and in relevant capital market transactions such as mergers & acquisitions or initial public offerings.
Textbooks
Selected reading material will be provided in class.
Reference book
Laskin, A. (2010) Managing Investor Relations: Strategies for Effective Communication. Business Expert Press.
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Investor Relations