Luxury Management | Master in International Management

Curriculum

The curriculum of the Major in Luxury Management is designed to ensure and support the progressive professional and personal growth of students who benefit from a productive learning experience: lessons, case studies, group work sessions, and a high-level faculty comprised of both academics and professionals.

During the Master’s Degree Programme, students receive constant support from the Career Service Office that helps them increase their employability and find a curricular internship.

Induction week

The induction week is an introductive week to the Major in Luxury Management during which students can settle in and familiarise themselves with life on campus. Ice-breaking labs, seminars, workshops, and presentations allow students to meet their classmates and get a better idea of the services offered by Luiss Business School, as well as curricular and extracurricular activities.

General Management

General management courses aim to give all students the necessary business management foundations in order to better understand new concepts that will be introduced during the core and advanced courses. The general management courses provide students with an overview that is highly useful upon entering the job market.

• Accounting
• Finance
• International Economics
• Strategy
• Organization & People Management
• Corporate Sustainability
• Basics of Marketing

Core courses

The core courses introduce students to industry-focused concepts that are specific to this major. These courses provide students with the key principles and skills they need to better understand their chosen sector.

• Customer Relationship Management
• Branding
• Brand Strategies in Fashion and Luxury Industries
• Operation & Supply Chain Management
• Business Models in Fashion and Luxury Industry
• Management Control
• Digital Marketing

Advanced courses

The advanced courses provide students with an in-depth perspective on specific aspects of international business, adopting a more practical approach.

• Luxury Channel & distribution Management
• Luxury Market & Key Players
• Communication and Events
• Product & Merchandising
• Strategic Marketing in Luxury Industries
• Focus Areas:
  • Fashion
  • Hospitality & Travel
  • Jewelry and Watches
  • Design and Architecture
  • Automotive
  • Food & Spirits
  • Yachts

Experiences

The Experiences are “experiential” activities, structured over a single day or several days, which ensure the improvement of analytical thinking combined with a real practical attitude.

• Retail Excellence

Project Work

At the end of lectures, students test their preparation by carrying out an exciting group project. Under the guidance of a tutor, they tackle a real case, chosen by our partners, and present their conclusions to a committee of experts

Learning Labs

Learning labs focus on personal development. During the programme, students develop cross-functional and soft skills by attending sessions to cultivate intellectual flexibility, develop problem solving skills, learn to adapt in diverse situations and refine cross-cultural awareness.

Internship

The curricular internship is generally done at the end of the Major in Luxury Management and represents an opportunity for students to combine theory and hands-on experience, coming into direct contact with professionals working in the industry. The Career Service Office supports students in their search for internship opportunities, thus helping to broaden their career prospects and giving them the possibility to acquire the necessary work experience, both increasing and improving their skills while expanding their business network.