Specialised Master in Management for Digital PublishingESCP Europe
Chiedi il prezzo
Domande più frequenti
· Quali sono gli obiettivi del corso?
The objective of the Master is to understand, to follow and to anticipate the main developments within the market; to provide high level professionals (BAC +5, or certain applicants with professional experience) with the skills to be able to: develop a strategic vision of the sectors in which they are interested, offer a global and innovative approach to management and content management, understand a global view of operations, contribute to the development, the future and the renovation of markets.
Cosa impari in questo corso?
Storia della letteratura
Editing e correzione di bozze
Publishing policy and project elaboration
Management and publishing business models
Publishing legislation and legal risks
Production management and purchasing strategy
Marketing for the publishing industry
Digital publishing and the different types of mediums