Online Master's Degree Programm "Cross-media Marketing Communication"
Master
A Distanza
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Tipologia
Master
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Metodologia
A distanza
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Ore di lezione
1500h
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Durata
36 Mesi
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Inizio
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The Master's programme in Marketing Communication in the specialisation in Cross-media Marketing Communication is intended for all those who are highly motivated but have little time. In terms of content, the course offers a comprehensive approach to the subject area of marketing communication. Graduates of the distance learning programme are able to handle the whole range of cross-media marketing communication professionally. Combined with professional experience, they are qualified to take on management positions. They unerringly manage cross-media marketing communication from PR to advertising in line with the company's objective - whether in companies and organisations or in agencies. Through integrated communication, they ensure a uniform communicative external image that is image-oriented on the one hand and sales-oriented on the other.
Sedi e date
Luogo
Inizio del corso
Inizio del corso
Profilo del corso
To all those who
- have a high level of motivation but little time;
- want to deepen their knowledge of cross-media marketing communication and increase their chances of career advancement;
- would like to round off their expertise and professional experience academically and increase their professional integrity;
- have already completed a marketing-related degree but have landed in the communications and marketing industry and are in urgent need of expertise.
An internationally recognised domestic or foreign degree from a higher education institution OR
- University entrance qualification and at least 5 years of professional experience OR
- Completion of an expert course/diploma course of at least 60 ECTS and 3 years of professional experience OR
- Completion of a standardised written entrance examination, at least 5 years of professional experience and a minimum age of 21 years
Internationally recognised title "Master of Arts" in Marketing Communication with 60 ECTS
Opinioni
Materie
- Management
- Master of Arts
- Marketing
- Communication
- Study
- Social media
- Public Relations
- University of applied sciences
- Further education
- EveSocial Media
Programma
Ulteriori informazioni
- Resource-saving study without travel times & travel costs
- No fixed attendance times or examination dates
- Studying with lecturers from the field with a scientific foundation
- Practice-oriented study: acquire skills and apply them directly
- Tax deductibility of continuing education costs by
employer/employee
- New job and career opportunities
Examination modalities
14 of the total of 15 modules in this part-time Master's
programme are completed with module papers. These are
papers with special assignments that combine theory and
practice. Only the "Law" module ends with an online test.
Within each module, knowledge is continuously tested by
means of integrated self-tests. These self-tests must be
completed positively before the module paper is handed in.
The study programme is finalised with the writing,
presentation and defence of your Master's thesis as well as a
final examination. You will present your thesis in front of a
commission online or on site.
Hai bisogno di un coach per la formazione?
Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.
Online Master's Degree Programm "Cross-media Marketing Communication"