International Master Online in Pharma and Health Management​

Acquire new skills and more knowledge about the world of economics

During the first module of the Master Pharma & Health Management, students will learn notions of:

• Managerial Economics
  This module aims to prepare students by providing them with the essentials of entrepreneurship and business planning.
• Management Accounting for Decision Making
  The course focuses on the financial aspects of business decisions giving students an overview of the accounting tools useful and most used for short and long-term decision making such as cost management, budgeting, CVP analysis, and investment appraisal techniques.
• Business Strategy
  Through this module, students will know how to understand the long-term direction and strategy of a company, and will be able to identify the strategic business units of organizations.
• Financial Statement Analysis
  This course aims at equipping students with an understanding of financial statements and their usefulness for decision making.
• Project & Operations Management
  With this module, students will be able to manage projects, examine data and information, and have a diagnostic approach in solving problems.
• Marketing: Traditional and Digital
  Students will learn the application of marketing principles in organizational decision making.
• Human Resource Management
  This subject area focuses on strategic human resource issues such as workforce acquisition, development, motivation and retention.
• Data Analytics ​for Managers
  This course is designed to equip students with the basic knowledge needed to analyze and interpret large sets of data, to make effective business decisions and strategies.

Specializing in Healthcare & Pharmacy Industries

During the second module you will learn:

1)Overview of the Global Healthcare and Pharmaceutical Industry

• Intro to Pharma and Healthcare Industries: Market dynamics, Key Players Regulatory framework, Drug development process
• Healthcare Systems, Policy and Economics
• Managing Global Health Challenges: Global health policies, healthcare disparities, and humanitarian healthcare, infectious and chronic diseases
• Management of pandemics

2) Healthcare Management

• Strategic Management and Governance in Healthcare Industry
• Healthcare Value Chain
• Healthcare Financing
• Management of Hospitals and large Healthcare settings
• Quality Assurance and Risk Management in Healthcare Management
• Intellectual Property Rights in Healthcare Industry: Patents, Trademarks, Copyrights

3) Pharma Management

• Pharmaceutical Policy and Management
• R& D in Pharma
• Marketing Management for Pharma
• Pharmaceutical Sales Management and Customer Engagement
• Performance Management for Pharmaceutical sales
• Regulatory Affairs for Pharma industry
• Pharma Market Access Strategies
• Supply chain of Pharmaceutical Products: Procurement, Inventory management, Logistics

4) Digitalization in Health and Pharma Management

• Digital Health Innovations: Telemedicine, Wearable devices, Mobile health applications
• Health Informatics and Electronic Health Records
• Blockchain Tech in Healthcare
• Pharmacovigilance and Digital Safety Surveillance
• Digital Therapies
• AI in research and development of new drugs
• Digital Customer Engagement Health and Pharma

Future Trends and Socially Responsible Leadership

During the third module students will explore:

5)Innovation, Current and Future Trends in Pharma and Health Management

• Industry 5.0 and the Future of the Health and Pharmaceutical Industry
• Health Technology Assessment and Evaluation
• R&D Strategies in Pharma and Health Management
• Health tech Startups – theory & practice
• Life Sciences and Pharma Tech

6)Business Ethics and CSR in Pharma and Health Management

• Healthcare Ethics and Law
• Healthcare Data Privacy and Security
• Bioethics, Compliance and Emerging Technologies in Pharmaceuticals
• Access to Medicines and Global Health Equity: Differential pricing, patent rights, compulsory licensing
• Building ethical and responsible organizations

Why Electives?

The goal of Rome Business School is to develop future managers, entrepreneurs, and professionals who are ready to capitalize on the benefits of digitalization, go global, and have a positive impact on society.

Electives are ideal tools for students to improve their employability by focusing on high-demand skills. ​

• Electives assist students in carving out a niche for themselves and becoming more competitive.
• Electives expose students to courses they might not have encountered otherwise.
• Electives provide a one-of-a-kind curriculum that fosters life and career skills.
• Elective courses are organized in 7 main areasof interest:

Macro Area I ​

Next Gen Business: Innovation, AI and Digital Growth

• Area 1: Innovation & Growth
• Area 2: AI4 Business: Shaping the Future ​
• Area 3: Tech & Digitalization

Macro Area II​

Global Business Excellence

• Area 4: Industry Business Excellence
• Area 5: International Business
• Area 6: Global Electives with RBS international partner Business Schools
• Area 7: Introduction to preparation for professional certifications​

Practice Lab | In partnership with Novo Nordisk

The Rome Business School Practice Lab is a place where participants learn by doing and applying theoretical principles.

Assess market dynamics, competition, customer preferences working along side the Novo Nordisk managers and present your findings, strategies and recommendations.

A practical experience to demonstrate one's skills

By the conclusion of your experience, you will have the opportunity to demonstrate your abilities by working on a real business problem. Use your skills to spot chances and develop a strategy that is truly innovative.

You can make the difference!

Show your abilities and put the knowledge you’ve learned during your educational path into practice.

Be a company leader and choose from two main options for your final project.