Master Luxury Management

24ORE Business School

Master

A Milano

15.000 € IVA inc.

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0230223811

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Descrizione

  • Tipologia

    Master

  • Luogo

    Milano

  • Durata

    12 Mesi

  • Inizio

    Ottobre

The Master is aimed at young graduates and final year graduating students with a keen interest in businesses operating in the world of luxury, fashion and lifestyle.

A renewed programme according to current market trends: sustainability, digital transformation, clienteling, envisioning, crisis management and analysis of the impact of global pandemic on the luxury industry.

HIGHLIGHTS

Study tour: 5 days in Florence with the purpose of discovering very exclusive brands of Made in Italy
Company visits: several trips to deepen students’ learning experience
Project works with prestigious Made in Italy brands
Luxury careers lab & career coaching: a deep analysis of the main roles in the luxury industry to identify career opportunities
Data analysis lab and trend forecasting

Sedi e date

Luogo

Inizio del corso

Milano
Visualizza mappa

Inizio del corso

OttobreIscrizioni aperte

Profilo del corso

Luxury goods, fashion and lifestyle represent one of the most important areas of Italian excellence. Our international Master in Luxury Management provides students with knowledge and capabilities required by firms in the luxury industry.
Objectives:

train students with a multidisciplinary foundation by bringing together creativity with the ability to interpret and foresee business trends
provide students with opportunities to learn from experience of professionals working in the luxury good sector as well as develop future networks in the luxury good market
provide practical applications of the concepts learned in class through project work, company visits and study tour

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Opinioni

Materie

  • Web master
  • New media
  • E-learning
  • Brand management
  • Brand
  • Fashion
  • Management
  • E-commerce
  • Office
  • Merchandising
  • Hotel
  • E-business
  • Branding

Programma

Programma e struttura


Programma e struttura

  • The concept of luxury across the world
  • Made in Italy: yesterday, today and tomorrow
  • The fashion, luxury and lifestyle industry
  • Economics & value chain
  • Marketing and brand management
  • Omnichannel strategies and retail management
  • Buying and Merchandising
  • Communication, press office and events
  • Web & new media: digital and social media marketing
  • E-commerce and e-tailing
  • Innovation and sustainability

WORKSHOPS

  • Managerial skills, Personal Branding e job interview
  • Social Media Lab: planning and managing a communication strategy through Instagram
  • Data Analysis Lab: gain an advanced Excel knowledge to manage business data

STUDY TOUR IN FLORENCE

Students will discover very exclusive brands of Made in Italy through the direct contact with managers and entrepreneurs. Some brands visited during previous tours are: Gucci and Gucci Garden, Stefano Ricci, The Leather School, Stefano Bemer, Lorenzo Villoresi, Four Seasons, Castello di Ama, Savini Truffles.

PROJECT WORK

Students will have the opportunity to meet managers and professionals and to test themselves with real business challenges. The companies involved in the previous editions were: Brioni, Damiani, Ferretti Group, Calvisius, Pomellato and Riva.

COMPANY VISITS

Several trips will be made to deepen students’ learning experience. Company visits carried out during the previous editions include: Bottega Veneta, Damiani Factory, Lamborghini, Riva Shipyards, Hotel Cipriani, Park Hayatt Hotel, Bellavista winery.


  • The concept of luxury across the world
  • Made in Italy: yesterday, today and tomorrow
  • The fashion, luxury and lifestyle industry
  • Economics & value chain
  • Marketing and brand management
  • Omnichannel strategies and retail management
  • Buying and Merchandising
  • Communication, press office and events
  • Web & new media: digital and social media marketing
  • E-commerce and e-tailing
  • Innovation and sustainability

WORKSHOPS

  • Managerial skills, Personal Branding e job interview
  • Social Media Lab: planning and managing a communication strategy through Instagram
  • Data Analysis Lab: gain an advanced Excel knowledge to manage business data

STUDY TOUR IN FLORENCE

Students will discover very exclusive brands of Made in Italy through the direct contact with managers and entrepreneurs. Some brands visited during previous tours are: Gucci and Gucci Garden, Stefano Ricci, The Leather School, Stefano Bemer, Lorenzo Villoresi, Four Seasons, Castello di Ama, Savini Truffles.

PROJECT WORK

Students will have the opportunity to meet managers and professionals and to test themselves with real business challenges. The companies involved in the previous editions were: Brioni, Damiani, Ferretti Group, Calvisius, Pomellato and Riva.

COMPANY VISITS

Several trips will be made to deepen students’ learning experience. Company visits carried out during the previous editions include: Bottega Veneta, Damiani Factory, Lamborghini, Riva Shipyards, Hotel Cipriani, Park Hayatt Hotel, Bellavista winery.


  • The concept of luxury across the world
  • Made in Italy: yesterday, today and tomorrow
  • The fashion, luxury and lifestyle industry
  • Economics & value chain
  • Marketing and brand management
  • Omnichannel strategies and retail management
  • Buying and Merchandising
  • Communication, press office and events
  • Web & new media: digital and social media marketing
  • E-commerce and e-tailing
  • Innovation and sustainability

  • The concept of luxury across the world

  • Made in Italy: yesterday, today and tomorrow

  • The fashion, luxury and lifestyle industry

  • Economics & value chain

  • Marketing and brand management

  • Omnichannel strategies and retail management

  • Buying and Merchandising

  • Communication, press office and events

  • Web & new media: digital and social media marketing

  • E-commerce and e-tailing

  • Innovation and sustainability

    • WORKSHOPS


    WORKSHOPS
    WORKSHOPS

    • Managerial skills, Personal Branding e job interview
    • Social Media Lab: planning and managing a communication strategy through Instagram
    • Data Analysis Lab: gain an advanced Excel knowledge to manage business data

  • Managerial skills, Personal Branding e job interview

    • Managerial skills
    Managerial skills
    , Personal Branding e job interview
  • Social Media Lab: planning and managing a communication strategy through Instagram

    • Social Media Lab
    Social Media Lab
    : planning and managing a communication strategy through Instagram
    Instagram
  • Data Analysis Lab: gain an advanced Excel knowledge to manage business data

    • Data Analysis Lab: gain an advanced Excel knowledge to manage business data

    Data Analysis Lab
    advanced Excel

    business data



    STUDY TOUR IN FLORENCE


    STUDY TOUR IN FLORENCE
    STUDY TOUR IN FLORENCE

    Students will discover very exclusive brands of Made in Italy through the direct contact with managers and entrepreneurs. Some brands visited during previous tours are: Gucci and Gucci Garden, Stefano Ricci, The Leather School, Stefano Bemer, Lorenzo Villoresi, Four Seasons, Castello di Ama, Savini Truffles.


    Students will discover very exclusive brands of Made in Italy through the direct contact with managers and entrepreneurs. Some brands visited during previous tours are: Gucci and Gucci Garden, Stefano Ricci, The Leather School, Stefano Bemer, Lorenzo Villoresi, Four Seasons, Castello di Ama, Savini Truffles.
    very exclusive brands of Made in Italy
    Gucci and Gucci Garden, Stefano Ricci, The Leather School, Stefano Bemer, Lorenzo Villoresi, Four Seasons, Castello di Ama, Savini Truffles

    PROJECT WORK


    PROJECT WORK
    PROJECT WORK

    Students will have the opportunity to meet managers and professionals and to test themselves with real business challenges. The companies involved in the previous editions were: Brioni, Damiani, Ferretti Group, Calvisius, Pomellato and Riva.


    Students will have the opportunity to meet managers and professionals and to test themselves with real business challenges. The companies involved in the previous editions were: Brioni, Damiani, Ferretti Group, Calvisius, Pomellato and Riva.
    real business challenges.
    Brioni, Damiani, Ferretti Group, Calvisius, Pomellato and Riva

    COMPANY VISITS


    COMPANY VISITS
    COMPANY VISITS

    Several trips will be made to deepen students’ learning experience. Company visits carried out during the previous editions include: Bottega Veneta, Damiani Factory, Lamborghini, Riva Shipyards, Hotel Cipriani, Park Hayatt Hotel, Bellavista winery.


    Several trips will be made to deepen students’ learning experience. Company visits carried out during the previous editions include: Bottega Veneta, Damiani Factory, Lamborghini, Riva Shipyards, Hotel Cipriani, Park Hayatt Hotel, Bellavista winery.

    Bottega Veneta, Damiani Factory, Lamborghini, Riva Shipyards, Hotel Cipriani, Park Hayatt Hotel, Bellavista winery


    Categorie correlate

    Chiama il centro

    0230223811

    Hai bisogno di un coach per la formazione?

    Ti aiuterà a confrontare vari corsi e trovare l'offerta formativa più conveniente.

    Master Luxury Management

    15.000 € IVA inc.

    I migliori corsi di Moda

    Vedi tutti

    Vedi tutti