Master in Strategic Design for Innovation and Transformation

Applications are processed on a rolling basis. Since the number of seats in class is limited, candidates are encouraged to apply as early as possible. Should the course become fully subscribed before the deadline dates, applications will close earlier.

Big corporations and consultancies need to strategically blend market innovation and transformation processes, specifically redesigning the internal mode to conceive new products and business models. To tackle such big challenges, companies are intrigued by skillsets that combine strategy and design.

The role of designers in corporations has dramatically changed over recent years and it is still evolving: designers are asked to not only own the scope of the overall project, identifying novel opportunities and mobilising means for achieving them, but also to lead innovation and strategic processes, managing agencies and resources, analysing data and generating valuable insights. At the same time, companies are looking for managers well equipped with a design attitude as a powerful tool to blend client and stakeholder perspectives with market opportunities, to envision strategic directions that leverage emerging behaviours, new socio-cultural trends and the opportunities provided by digital technologies.

To meet these growing needs, Politecnico di Milano and POLI.design have jointly developed the International Master in Strategic Design for Innovation and Transformation (SDIT), a 1-year programme structured in four main content blocks. The SDIT intends to involve executives who want to combine an investment in knowledge with their work commitments. The SDIT aims to train professionals and executives in combining design attitude and abilities with classical analytical-managerial skills. This entails planning, coordinating, and implementing consistent design operations and processes to meet the design direction, the strategic framework, and performances targets.